Among the orchards with traditional and modern plum and quince species, in the untouched nature full of vast green pastures, far away from the asphalt roads and city noise, in the valley called Krivaja, the fruit-growing jewel of western Serbia, the founder of the brand, Mr RadisavBogdanovic, Master of Sciences in Mechanical Engineering, together with his family re-established a typical west Serbian household at the family estate and built the ethnic village where you can see how people traditionally produced rakija.

There are, in the old family house built of mud and straw at the beginning of the last century, StaraSokolova museum and the rakija tasting room, where you can also taste, apart from the standard range of products, very old rakija types which are not available for sale.